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Video Monetization: Earn Money From Your Videos

Online video has tremendous capability to win hearts and can make you a hero of the masses.

If you are an online video publisher then there is a massive video monetization opportunity for the inventory of your online videos.

Do you want to monetize your original videos without using YouTube?

Platforms offering On-Demand videos as well as live streaming are now replacing traditional platforms more.

We at VideoEncrypt are more profitable, enjoyable, and consistent to put you in control of your online video business and allow you to make money that you deserve.

What Is Video Monetization?

Video monetization is the process of generating revenue by hosting your videos on a video hosting platform. This is usually achieved by inserting ads, offering a subscription, getting sponsorships, doing reviews, etc. of your online videos.

Video monetization is basically getting paid for the videos you create when people watch, like or subscribe to your videos. The more they watch, like or subscribes to your videos, the more you will earn. 

Ways To Monetize Your Videos

Subscription Video On Demand(SVOD)

Subscription video on demand allows the user to watch videos from their library on a monthly or yearly basis. When user will stop paying for your videos then they will lose access from your videos. SVOD is the most profitable method of generating revenue from your videos.

Advertising Video on Demand(AVOD)

In the advertising video, you can put up your videos with advertisements that pre-roll, mid-roll or post-roll when people will watch your videos. More people will interact with the advertisement on your videos the more profit you will get.

Transactional Video On Demand(TVOD)

In the transactional video, users can create accounts and access your video platform for free and they pay only for the videos you decide to watch. If you are offering videos covering lots of different topics and industries then TVOD can help you in generating more revenues.

How To Monetize Your Videos

Create Your Own Online Video Platform

Creating your own online video platform is the reservation of a spot on the internet where people can come to find your videos and can access them. Your OVP will be a video on demand optimized websites from where people can easily access your content of videos on any device. Creating own OVP allows you to set prices, control of your videos, flexibility and making strategy based on your people’s need.

Affiliate Marketing

Affiliate marketing is the second-highest ranked revenue generator after Google AdSense. About 75% of online video makers claim that affiliate marketing makes their video monetizing easy doesn’t interrupt their user experience.

It is now widely used for monetization of your online videos. You can easily generate revenue by including affiliate links in and around your videos to outside products and services in exchange for a commission on each sale.

Paid Membership Site 

Creating a membership site for your valuable videos and materials is a way to generate more revenue. This way you can create a group of like-minded people who are benefited from your online videos and courses. This method works in an impactful way and features you as an expert on your topic to build an online community.

Sell Video Contents Online

Selling your video content online is another profitable way to monetize your video content. You can earn a significant income by selling your video content online. 

Offer Digital Download

Offering digital downloads for online courses, ebooks, sheets, visuals, audio, and video gives you limitless options for generating additional income. Be sure to deliver in a specific format that leads your audience to a specific result. It keeps your audiences for coming back for more which is a vital momentum to take their advantage.

Earn Profit By Monetizing Your Videos

As you’ve learned, there are various ways to make money from your videos. You don’t have to create something new just try to add more videos to your library that are valuable to the people and generate revenue. 

Launching Your Online Video Education Platform

Online videos in the education sector are creating a revolution and are high in demand.

Almost every course creator are turning toward online video education and launching their own platform.

Do you want to launch your online video platform for your educational business?

Today, we at VideoEncrypt will help you in learning about how we can launch an online video platform and what features you will need while choosing an online video platform.

Integrate Your Videos With Your LMS

An LMS like WPLMS allows you to integrate your video hosting platform with your LMS and provide native support to your videos. Integrating with LMS helps your students in a better understanding of your online courses and keeps them engaged.  

When you are building a video hosting platform, make sure that you have access to video API. With this API you can easily integrate your videos with your existing educational websites. 

How To Launch Your Online Video Platform?

1. Decide the necessary features that you required for hosting, creating and sharing your online data and information.

2. It should configure with the existing system and see how your API feature integrates with your existing system.

3. When the online videos are being shared among the learners, it should share the library of the videos with the learners.

4. Use your Online Video Platform(OVP)  to promote your online videos and analytics dashboard to refine your videos easily.

How To Secure Your Video Hosting Platform

Securing your online videos while hosting your video from unwanted threats is very important. Breaching of your data can be done easily and all your effort is wasted if they succeed in stealing your online videos.

You need a variety of security features to secure your online videos. We at VideoEncrypt provide online security features to secure your online videos.

Features Of Online Video Education Platform 

1. Compatible Adaptive Streaming

Your video hosting platform should deliver videos at a compatible adaptive streaming rate according to the user devices and their internet speed. You should look for an online video platform with HTML5 video delivery via HLS protocol. 

2. Delivers High-Quality Content

To deliver the standard quality of contents to your learners you require a  CDN (content delivery network). Online video education platform delivers high-quality content by using a standard CDN and attract more learners and keep them engaged.

3. Integrate With Social Media Platform

People are becoming active on social media networks and share their interest and feedback. Your Online video platform should integrate with social media platforms for the sharing of your video content. This gives more exposure to your courses and helps in attracting and engaging a large mass of learners through social media networks.

4. Monetization Of Video Content

Your educational video platform should provide monetized video content such as seminars and professional courses to the learners. Monetize your video course content is by using the pay-per-view model by implementing video pay-walls. It is more profitable to monetize your video courses than advertising on the website.

Conclusion 

In my opinion,  choose an online video platform that should make your job easier. There are several video platforms available nowadays so choosing a live video platform can be a tough task for you. Have an overview of the top trending online video platform and consider these important features of an online video platform will definitely help you in making your decision. 
The best video streaming platform guarantees all the features outlined above and much more. If you are interested in getting started with an online education LMS and videos platform then you should consider VideoEncrypt which is an online video platform that includes all the features that are described above and much more!

What Is Interoperability? Why It Matters For Conferencing

Do your video conferencing system requires users to purchase a gateway to call other third-party video conferencing devices? 

This can be a frustrating problem for your businesses to invest in expensive hardware or any other services. 

Many users have neglected interoperability development when it comes to their systems.

We at VideoEncrypt will help you in determining how interoperability matters for your video conferencing system and this could be something that is about to change your experience.

What Is Interoperability? 

When your organization is well equipped with exchanging data and collaboration through the video conferencing system on different platforms. Interoperability is a very important key in your organization’s growth and also helps in growing faster. It allows you to make a video conference call on any device, whether it’s a desktop, laptop, tablet, mobile, etc. across a range of providers.

Modern video conferencing is all about interoperability. That is all you need is built into your online video conferencing platform. In the video conferencing system, interoperability describes a solution to all the problems and provides the ability to send and receive video calls, audio calls, text messages, and presentation of data on different platforms without disrupting the conference call. Interoperability has the ability to exchange data and operate in conjunction with other software tools.

Interoperability Matters For Video Conferencing

When it comes to video conferencing, you have to focus on improving collaboration tools within the organization and how can you remove the inefficiencies between your departments. The goal is now shifting toward gaining a high efficiency in video conferencing with your customers and business partners.

The value of video conferencing is often dependent on the number of people using it, the user experience or the number of different users and systems people can connect to. Interoperability enables you to connect with the real-time, rich-media communications between people across multiple locations around the globe. 

It allows you to interoperate with any standard-based H.323/SIP video endpoint to connect with other people. It runs natively in all modern browsers and establishes a secure connection and allows anyone to join a call without downloading an app or installing a plugin. Interoperability has many benefits in enhancing video conferencing for your growing organization.

Integrate With Other Tools

The Interoperability solution helps you to use the video conferencing system as it seamlessly integrates well with the older tools as well as newer tools. With a proper interoperability solution, you won’t have to worry about investing in new tools or software because it connects each other easily.  

Improves Collaboration

Almost 40% of video conferencing users face difficulty in joining and downloading processes. Interoperability improves collaboration between employees and other clients. It acts as a key technology to connect and communicate for your important conversations.

Enable Flexibility

Structural interoperability provides you the flexibility to exchange information and allows you to connect to the different clients, customers and partners. It helps in making use of the advantages and benefits of video conferencing at every point. 

Conclusion 

In my opinion, interoperability has all the necessary features that all organizations should strive to broaden communication to enhance the end-user experience. There are numerous cloud-based solutions and hardware solutions that enable interoperability between disparate systems.

Tips To Make Your Video Streaming More Professional

Are you serious about growing your live video streaming audience? 

Live streaming is a way to connect directly with your audience. It emphasis more on being real and unstaged. 

It is estimated that the video streaming market will be worth $70.5 billion by 2021.

Here at VideoEncrypt, we are highlighting some of the most effective ways to make your live stream more professional.

Invest In A Professional Live Video Streaming Hosting Service

Mostly, professionals who are just starting up prefer to stream on Facebook Live, Youtube Live, etc. This platform provides you a readymade set up and ultimately they are benefitted. The logo of the social media platform is displayed across your video streaming. If anyone clicks and pageview on your video will benefit the social media platform as it will not take them to your site.

Professionals should use a dedicated video streaming platform. Using such a platform allows you to host your video content on your websites. You can also place your own brand logo on your videos and if anyone who clicks on videos will be redirected to your site. Using a hosting service will help you in achieving total business growth.

Create Excellent Content

Being professional is not so easy, you have to create excellent content. If your content is not worth people’s time then there is no reason to keep it. So do what it takes to make your content good and invest in creating excellent content.

Take your time to write out a script for your content that you have a plan to do during the live stream. Always keep in mind that your live stream video content should be rich in content so that it can attract more and more audience. 

A Better Setup Of Encoder

An encoder changes your video into a suitable format for the live streaming of your videos. You have to choose the resolution, bit rate and frame rate for your streaming. These measurements may vary and depends on how much your internet bandwidth is available to you.

All you need is to connect to your live streaming video host servers. This host server will provide you a URL, username, and password. You have to enter these data and a better encoder can be achieved.

Prepare A Backup Plan For Your Streaming

Live streams have a lot of interruptions. These include audio, video, encoding, internet connections, cables, and software, etc. with so many working parameters issues can arise.

Always have a backup plan with you if in case the main channel where you are going to stream fails. When your stream fails, people might get annoyed because of that and all your budget is just a waste. 

Try to designate a backup stream URL when you stream your live video. when your mainstream fails for any reason, video players embedded in your websites will attempt to fall-back on this backup stream. 

Use Videos To Attract More Audience  

When you stream live video, it becomes easy to focus on the real-time event. However, for maximum professionalism, your events do not end when the curtain drops. Most obviously, you should make a video of your live stream event as soon as possible to attract more audiences. 

The people who were late or wish to re-watch your live streaming are able to do so. Making videos can attract more audiences when you are launching a new website during your live stream. Advertise your video for the event, and it will definitely bring more audience to your website.

How To Develop A Successful Mobile Video Strategy

In recent years, the rate of consuming videos has changed drastically has no visible end in sight.

People are becoming more relevant in streaming videos over the smartphone and this trend is increasing among the people.

Here, we will learn about the key elements for creating a successful mobile video strategy.

Key Elements For Creating A Successful Mobile Video Strategy

As mentioned, video streaming over smartphones has become an integral part of the learners and the video content providers see it as paramount to engage and retain their users.

Determining Mobile Browsers And Apps

Mobile browsers and apps are the two options that are available to deliver video content to users. Apps can create weak points as it limits to launch a particular app and the user needs to download it to deliver your video content. Sometimes it doesn’t support the user smartphones and creates problems in delivering your videos content to every user. 

You can deliver your video content through the mobile browser but sometimes resource requirements might increase because it needs an inbuilt player or add-on player. This may detract the users who prefer viewing videos via the mobile browser.

Selecting Mobile Platforms And Devices 

A recent report of consumer stats shows that the users have currently two preferences for streaming videos which are iOS and Android platforms. Besides these reports we also recommend to the content provider to review their own internal data. This way, you can better understand the platforms that your users prefer.

Reviewing these kind of statics of the users saves you time and resources in delivering your video content in the long run. This kind of data can provide you their viewing habits and preferences because many operating systems are highly fragmented on different types of devices.

Reducing Video Ads Length

Mobile streaming videos is growing rapidly and its share of about 71% of total digital ads in 2019. If you are seeking to enable ads to the contents of your video then you have to consider an ideal format of ads and the optimal ad length.

This will help you in developing an ad approach that will not cause your viewers to leave over time so try to keep the ads time between 12 seconds to 8 seconds and will keep them engaged. Keeping your ads time between 15 to 30 seconds can irritate your learners. Keeping the numbers of views in mind you can add your ads before the video plays.

Enhancing View-Ability And Audibility

These are the two factors that determine the quality and experience of your video content. It only depends on you how you can use these two things to engage your users in your videos.

You can add special effects, graphics, infographics, comics characters, GIFs to make your videos more interesting. To make your audio more engaging you can add special tunes, sound effects, etc. to your videos.

Conclusion 

In my opinion, people spend more time watching video content and here’s the good news! Content creation and publishing have never been easier and that’s where VideoEncrypt can help and allows organizations to broadcast their premium quality video content.

Corporate Live Video Streaming: All Solutions That You Need

Are you looking for video hosting platforms for your corporate live video streaming or any other OTT videos?

In recent years, corporate businesses of all types have been getting involved in live streaming. According to research, the global enterprise video market is expected to reach $40.84 billion by 2022. 

You have come to the right place. We at VideoEncrypt has a complete solution for all your corporate needs.

Let’s dive in to see how corporates are using online live stream videos and what devices they need to be successful.

Communications, Marketing, Events, and Training For Live Video Streaming

The most common uses of corporate live streaming are for internal meetings, conference keynotes, marketing, and internal updates or announcements. 

Using video content in advertising and marketing of your products can increase your online sales by 1.6 times than the conventional methods. 

Training employees through online videos and lectures are not a new thing. Online training is helping corporates in retaining the best talents among the employees.  

Events are another great way to use live stream video in a corporate. Events that include In-person and videos help in attracting more people towards it.

Devices That Corporates Needs 

The fundamental needs for live streaming are cameras, microphones, internet connection, and an encoder. In general, corporates should invest in high-quality and durable equipment to avoid failure of the communication.

#Video

For clear videos, you can go with the Professional Video Camera which includes pro-connectors like XLR and SDI. These cameras provide excellent image quality even in poor lighting conditions as it has a large aperture and high-resolution sensors.

#Audio

Audio quality is even more important to viewers than video streaming quality. If a live streaming video stutters, the user-experience may be fine as long as the audio quality remains high. You can use 3.5mm microphones for medium quality sound and built-in microphones or XLR microphones for the professional live video streaming.

#Encoders

There are two types of encoders: Hardware and Software

A software encoder runs on a desktop or laptop. These encoders are needed to be paired with a capture card or cameras with your computer to record videos. 

A hardware encoders support a wide range of sources like- HDMI, SDI, etc. They are built to last and support 24/7 video streaming without crashing. Hardware encoders are best for professional applications and you can stream live videos from anywhere.

#Internet Connection

A solid Internet connection is a very essential element in all sorts of streaming live videos. This means to connect your encoder to a wired Ethernet cable for reliable live streaming. However, you can also use the wifi connection instead as it also works.

Choose Online Video Platforms

Using an Online Video Platform (OVP) is the best way to deliver and scale online video. A professional OVP allows you to deliver your video content more easily and quickly and this way you can scale to a massive audience via global Content Delivery Networks (CDNs). An Online Video Platform delivers live stream videos more professionally and focus only on your business. 

Video Privacy And Security

Securing digital content is very essential for corporates. As you already know that the consequences of losing your security over your content and videos can cause huge loss. So it is very important to copyright your videos and proprietary information to stay safe.

Professional online video platforms streams live videos and offer a range of security features while some only include a couple of basic security options. We at VideoEncrypt provides an extensive collection of tools for video security:

  • AES Encryption
  • Password protection
  • Domain restriction
  • Geographic restriction
  • Token-based security

Conclusion 

Here I have introduced the various requirements that are required to live stream of video content for the corporates. If you need an enterprise video platform for your corporate, I will suggest you check you out our VideoEncrypt platform. Our platform offers you the best price in the market and many more features that are discussed above.

Video SubTitling and WebVTT

Originated in 2010 by the web hypertext application technology group, WebVTT stands for web video text track and sometimes abbreviated as VTT which is the file extension of WebVTT. 

Web Video Text Tracks Format is simply plain text which is used as a format for displaying timed text tracks such as subtitles or captions using the track element. The primary purpose of using WebVTT files is to add text which overlays to a video.

WebVTT enables you to edit the color and font of the captioned text. Not every caption formatting method has the option of editing the appearance of the text; this makes WebVTT among the best formats.

How To Create WebVTT File:-

1. Open a new file in Notepad.

2. To start type “WEBVTT” to indicate “.vtt” file and then press enter two times to leave a blank line. You can also include a title or comment before the caption sequence. 

3. Enter the beginning and end time code using the format:

              Hours:minutes: seconds.milliseconds

                    00:00:00.000   

If you want to add a sequence indicator, such as a “1,” do so on a separate line above the timecodes and then press “Enter”

4. Start your captions from the next line and try to keep about 32 characters limit with 2 lines per caption. This will help viewers in not reading too much and the captions will not take much space on the screen

5. After the last text line press “Enter” two times to leave a blank line and indicate a new caption sequence.

6. Repeat these steps until you have not completed the transcript.

7. After completing, to save the file go to → Save.

8. In “File Name” options type the name of the transcript using “.vtt” in the end.

9. In “Save as type” select “All Files” and then save the file.

10. Now you are ready to upload your captions.

How WebVTT Is Different From SRT:-

SRT (SubRip Text Format) is a simple text file and contains the captions display format for the video which is easy to use. 

WebVTT files require UTF-8 encoding, while it is not required in an SRT file.

In WebVTT you can separate the seconds, mili-seconds with a “Dot” while in SRT you can separate the seconds, mili-seconds with “Commas”

You can add metadata and description in VTT files and it also allows you to add comments using “NOTE” within the frame while in SRT files you can not add the metadata and description.

In SRT files frames are required to be separated by cue identifiers while in WebVTT they are optional.

Why should we use a WebVTT file:-

WebVTT is a popular subtitle format and is also format choice for HTML5 video as it provides greater flexibility. You can also add information such as frame placement, styling, and comments. Some of the common platforms which use WebVTT are Vimeo, Brightcove, JW Player,  Video.js, MediaCore, MediaPlatform, YouTube, etc.

A WebVTT file contains several types of information about the video like-

Subtitles, Captions, Descriptions, Chapters, Metadata, etc.

VAST & VPAID: Why They Are Important For Video Advertising.

For the past few years, video consumption is increasing quickly. Many advertisers and marketers have adopted video marketing and it is becoming an effective advertising medium.

If you want to optimize your video ads to increase its view engagement, standard-based advertising should be a part of your advertising planning. 

About 36% of consumers say that they trust video ads and these ads are expected to generate up to $15.4 billion total ads spend.

VAST & VPAID

What Exactly Are VAST & VPAID:-

VAST (Video Ad Serving Template) is a script which gives information to the video player. It facilitates and standardize the communication between video players and video ad server and based on ad requests coming from the VAST tag. The video ad server will return the creatives criteria about which ad to play, how the ad will show up, how long it will last, and whether users can skip it or not. 

VPAID (Video Player Ad-serving Interface Definition) is a script that instructs a video player about which ad to play, length of the ad, when to surface the ad and where to place the play, pause function, etc. It allows their video players to accept more advertisement types and viewers can know more about the ad content in a single click. It helps you in seeing how individual ads are performing and engage the viewers with your advertisement. 

Difference Between VAST & VPAID:-

VAST uses an XML script to give the video player specific instructions and establish this universal standard set of rules between video players and ad units, this ensures that the video ads run easily on all video players. It eliminates the cost and time traditionally associated with custom coding in-stream video ads.

VAST is important because it enables video players and ad servers to offer the same language. It benefits advertisers by It helps publishers by creating more monetizable and compatible demand.

While VPAID uses JavaScript to give the video player instructions and creates new ad interactivity and offers an enhanced solution on top of VAST. It supports all kinds of media files players and script including HTML5. 

VPAID tags help advertisers to track video ad performance, viewability, completion rate, and click-through rate by allowing users to fill in a subscription form, complete a survey, or even play a game through the video ad. 

Conclusion:-

VAST (Video Ad Serving Template) and VPAID (Video Player Ad-serving Interface Definition)are mutually beneficial to advertisers and publishers because VPAID builds by adding a new level of interactivity and provides more capabilities than VAST. These two specifications have different purposes and can be used together, rather than independently.

VIDEO CONFERENCE SERVICE IN 2019

With so many options available in 2019 “Video Conference” has got the first place at all levels of business. It acts as a tool to keep the employees connected with one another in an organization.

With an increase in remote work, it is important to choose the right video conference solution for your business.

Our recommendation for Top Video Conference Services in 2019. This will help you in finding the best options available at all levels of business.

What to expect in 2019:-

The technological trends have majorly impacted the demand for video conference services and emerge as one of the most effective modes of communication for decision making. The use of this mode not only increases work efficiency but also reduces the costs associated with employees meetings. Remote workers and mobile employees can communicate with one another in a more immersive format. 

Currently, the value of the enterprise video conferencing market is expected to accelerate to $20 billion by 2024.

Rising implementation of technological innovations has left most enterprises with little choice other than to develop and use modern conference rooms equipped with the facilities of flexible video conferencing. There are mainly three technological trends that are defining the video conference industry growth:-

1. Changing technology landscape like – Machine learning, Artificial Intelligence, and Internet of Things (IoT), etc.

2. The establishment of conferencing facilities worldwide and has impacted on the market outlook.

3. The adaptation of the cloud-based video conference services is the rising popularity and has encouraged companies to adopt it and has delivered top-notch services in the video conferencing industry. 

VIDEO CONFERENCE SERVICE IN 2019 6

Features of video conference services:-

Participants:-

The number of participants plays a great role in choosing a video conference service. Some service providers limit the number of participants to under 10 while some providers can accommodate thousand at one time. So you have to choose the perfect provider according to the size of your business.

Video and audio quality:-

Video and audio quality are the key components of any conference. The quality should be good enough so that it should not provide distractions to users on the other end. While choosing the conference services make sure that the audio and video qualities are in good working order.

Dial-in Numbers:- 

There are several times when not everyone is able to join a video conference. To provide those participants with a way to join, most video conference solutions provide dial-in numbers to call and can listen to the audio-only.

Screen sharing:- 

One of the most important features is the ability for presenters to share their desktops. A huge benefit of cloud-based video conference service is to share documents, spreadsheets, presentations or anything else you want to share from your system.

Integrations:- 

A video conference service integrates with your online calendar or email and makes scheduling video conferencing simple. When a meeting is scheduled then updates and details for joining the meeting are automatically uploaded to your calendar and sent via email.

Whiteboard:-

This feature allows the conference participants to type or draw on the board and can even upload an image or document. One can highlight or edit on a specific area of images or documents. Some additional functions such as zoom control, pointers and shape are also provided.

Group chats:- 

Video conference services must include an in-app chat tool that allows the user to send and receive messages while attending the meeting. This useful tool helps participants in sharing an opinion without interrupting the speaker.

Cloud storage and Recordings:-

This feature allows you to record and store both video and audio. This is useful for meetings where the big decision is taken, for webinars that include useful training material. It also helps in reviewing the meetings or decision taken while interacting with the client.

Conclusion:-

Now It’s not hard to say why video conferencing is recognized as a major trend. Video conferencing provides better, faster and cheaper communication. So choose the right video conference service which fits best according to the level of your business otherwise choosing a wrong video conferencing software or trying to integrate incompatible services could end up costing you down the road. 

Popular HTML5 video format and browser compatibility

Popular HTML5 video format and browser compatibility 8

If you are a web designer or a web developer, the first thing that comes in your mind is how can you design your website more attractive for your website visitor.

For designing your website more attractive you can add videos on your website.

According to AYTM Market Research “ More than 90 percent of consumer access video content on the website ”

Consumers can use devices like desktop, laptop, computer and mobile to access the website but we can suggest our friends and clients get their mobile website designed also because half of the website visitors ( 47.5%)  use mobile.

C:\Users\kcas\Downloads\StatCounter-comparison-ww-monthly-201805-201905.png

 Now the question is which HTML5 video formats are more compatible for different types of browsers?

The most popular browser is Chrome, Firefox, Safari, Internet Explorer and Edge. This below-given chart represents the statistics according to the use of this popular browser 

C:\Users\kcas\Downloads\StatCounter-browser-ww-monthly-201805-201905.png

HTML5 video Formats are used by web designers to add videos elements on the web. The HTML5 Working Group considered it desirable to specify at least one video format which all browsers should support. The ideal format in this regard would: 

  • Have good compression, good image quality, and low decode processor use.
  • Be royalty-free.

How HTML5 video format works :

The controls attribute add video controls like lay, pause, and volume.

It is good to include width and height attributes.

The source element allows specifying alternative video files which browser may choose from.

The text between the <video > and </video > tags will only be displayed in browsers that do not support the  <video> element .

HTML video tag

Tag Description
<video> Define a video or movie
<source> Defines multiple media resources for media elements, such as <video > and <audio> 
<track> Define text tracks in media players

Attributes

Autoplay; A Boolean attribute, the video automatically begins to playback as soon as if can do so without stopping to finish loading the data.

Preload: This attribute Hint the browser about whether optimistic downloading of the video itself. 

Currently, there are 3 supported video formats for the video elements  MP4, OGG, WebM.

OGG format is an open container format designed to provide efficient streaming and manipulation of high-quality digital multimedia.

The MP4 format is used to store audio and video, it can be used to store other data like a subtitle. It also allows streaming over the internet.

WebM format also contains audio, video and text and allows streaming also.

Browser Support : 

The below-given table shows which video formats are likely to be supported by a given browser.

Internet Explorer and safari support only MP4 video format, chrome, Opera and Firefox support MP4, WebM and Ogg format, 

Browser MP4 WebM Ogg
Internet Explorer Yes No No
Chrome Yes Yes Yes
Firefox Yes(from Firefox 21 From Firefox 30 for Linux) Yes Yes
Safari Yes No No
Opera Yes( from opera 25) Yes Yes

Conclusion: MP4 format is more compatible as compared to other formats, it supports all popular browsers so as a web designer we can prefer this for adding videos

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